Westfield, Feels Like Christmas

What a wonderful brand to get the chance to work on and such an incredible group of clients to work alongside.

The Christmas campaign for 2024 was built off the platform ‘For all of it’ and used real stories from Westfield customers to find those specific triggers that sparked their Christmas Magic. The first slice of Nonna’s Panettone, that daggy ornament the kids fight over every year, or the sound of scissors gliding through paper followed by bellows of laughter. Honest, emotional and textural storytelling.